fbpx

  1. Growth hacking tips to achieve online success

    < 1 min read

  2. The loyal customers surprise gifts

    < 1 min read

  3. The handwritten “Thank you” letter (the most creative growth hacking tip)

    < 1 min read

  4. The product demo in the form of a video

    2 min read

  5. The trigger-based email series

    2 min read

  6. The welcome email etiquette

    < 1 min read

  7. The upsell email

    < 1 min read

  8. The abandoned cart email (a.k.a the ultimate growth hacking tip) 

    < 1 min read

  9. The refer-a-friend program

    < 1 min read

  10. The timely holiday offer

    2 min read

  11. The free trial

    2 min read

  12. Remarketing

    < 1 min read

  13. To wrap it up

    < 1 min read

A refer-a-friend program is one of the well-known growth hacking tips.

All you need to do is offer incentives to the users who referred you and to the ones that come via your referral.

Now, the rewards you offer should be relevant to the customers. Today, it is not really a problem to provide customer-specific discounts on items that the customers have expressed interest in. But, discounts are not – and should not – be your only tactic, because offering too many items at a reduced price too frequently creates expectations that everything should be discounted all the time.

Before launching a referral program, you should know exactly what you plan to do with new customers, mainly, what you’ll do to turn them into returning customers. Remember, the refer-a-friend program is not a strategy; it’s a tactic. So plan your next touchpoints – like packaging insertions or email follow-ups and other nifty things.

Was this article helpful?
YesNo