Get More Conversions with a Simple Trial

Offering a free product trial is one of the oldest marketing tactics, used by drug dealers and multinational corporations alike. It is a key part of the customer acquisition process, but it is only a part of it. Of course, there are some nuances to getting it right, so let’s see what they are. The […]

Coming Soon: Reinform

We’re working on a dapper new theme called Reinform. It should be available sometime in the coming weeks, but boy, is he a looker: Sign up for our newsletter to know when Reinform is available. [button url=”https://themeskingdom.com/newsletter-signup/” style=”tksc-btn-inverse” size=”” type=”round” target=”_blank”] Notify me [/button]      

Supercharge Your Shop with 20 Essential E-Commerce SEO Tips

1. Get your web designer, information architect and SEO consultant working together right from the beginning. This will result in a more effective, better-optimized website that is easier to use. 2. Organize products in an e-commerce store by category and sub-category, based on topics and sub-topics, in a way that is reflected in your URL […]

Our free theme will make you love WordPress again

Coup Lite is a new free theme we just made. It’s a pared-down version of our Coup theme. [button url=”https://themeskingdom.com/wordpress-themes/coup-lite-free/” style=”tksc-btn-warning” size=”” type=”round” target=”_self”] Download Coup Lite – Free [/button] Once you’ve played around with it, try upgrading to Coup or Coup Shop. Coup: Shuffle Layout The shuffle grid adds a randomized amount of space […]

How Dropbox, Workflowy, and Other Giants Get More Customers

It used to be much harder to incentivize customers to refer other people to your business. You had to sweeten the deal and offer great discounts for referrals, because most folks just couldn’t be bothered to go out of their way and persuade their friends or acquaintances to try products or services they use. Today, […]

Close More Deals – Don’t Abandon the Abandoned Cart Email Trick

As we’ve discussed before, a huge number (up to 4 out of 5) of online store visitors leave their shopping carts abandoned. That’s why communication that is triggered by this “action” is so important – and abandoned cart emails are proven to be extremely effective in that regard, reclaiming around 8% of such lost sales […]

Now available: Frequency

A creative portfolio theme for WordPress, Frequency is as stylish as it gets. Bonus points for: horizontal layout that works with mouse scrolling and finger swiping bespoke design of single layouts (your regular posts) neat tricks to make your text pp with dropcaps, emphasis text and more images and other content are front and center […]

Trigger your customers – the good way

Trigger based is a term for emails sent automatically to subscribers after an action they have undertaken or after any trigger you determine, such as a subscription anniversary or the subscriber’s birthday. This goes a long way towards making your customers feel valued and ultimately can make a huge difference for your sales. A trigger […]

Make you customers fall madly in love with you

Hey, are you doing e-commerce? Or is your business web-based, or something equally intangible? Yes, that is nothing unusual today, we are all hyper-connected and conducting our day to day business and out business in increasingly detached ways. But evolution does not catch up that quickly, and deep down we are all – well, most […]

Help! I Want to Open a Restaurant and Need a Website

No problem. Let’s not beat around the bush and just start with the basics: the kind of restaurant you want to open, and the kind of food you’d serve. There are three main types of restaurants you can possibly open: upscale, midscale, and quick-service. When I say quick-service, I mean fast food joints. These places […]

Delight Your Customers – Why the Welcome Email Works

The humble, venerable email is still arguably the best marketing channel at your disposal. Emails are most likely to result in leads, and on top of that they drive traffic while supplementing your content marketing, leaving social media in the dust when it comes to the bottom line – sales. Your welcome email, the one […]

Did you jump to 4.8? You should. Because of 1 reason.

It’s a new day and a new WordPress release. This time it’s about version 4.8, named for jazz pianist and composer William John “Bill” Evans In a nutshell: link boundaries (SWEET JESUS YES FINALLY), new widgets (meh), Nearby WordPress Events (meh) Let’s start with my fave new feature, for which I’ve been waiting since forever and thank […]

Sell more stuff with this 1 email trick

The upsell has a bad rep, but that is mostly because of the fact that it works. When the clerk at the drive-through ask you if you want fries with that, chances are that you are going to answer in the affirmative. But when we are talking about ecommerce business, it is important to make […]

Gorgeous WordPress Themes for Restaurants

Starting a new sushi place? Trying growth hacking techniques on an aging thousand-year-old family business? Then you’ll need a website. Anything that’s not online practically doesn’t exist, anyway. Whether you’re a veteran or an utter newbie, a good website can flock customers to your business – just as much a bad website can scare them […]

Starting a blog? Check these rock-solid tips

So, you have decided to join the swelling ranks of the blogging masses. Good for you! Even though there are millions of bloggers out there, there is always room for more people voicing their well-thought out opinions, sharing their poignant observations or simply writing enjoyable prose. But, a will to blog does not a blogger […]