{"id":98203,"date":"2019-06-12T14:02:34","date_gmt":"2019-06-12T13:02:34","guid":{"rendered":"https:\/\/acqo.tkdemos.co\/blog\/?p=98203"},"modified":"2022-04-07T12:31:13","modified_gmt":"2022-04-07T12:31:13","slug":"subscribe-to-a-mailing-list-tips","status":"publish","type":"post","link":"https:\/\/themeskingdom.com\/blog\/subscribe-to-a-mailing-list-tips\/","title":{"rendered":"6 quick \u201csubscribe to a mailing list\u201d tips that are old but gold"},"content":{"rendered":"\n

About a month ago, in mid-May, we decided to write about three quick newsletter marketing tricks<\/a>. In that post, we mentioned a tip that will encourage users to subscribe to a mailing list, a tip that will get them to open your email and a piece of advice on how to get you the brand deal of your dreams (if you are a blogger).<\/p>\n\n\n\n\n\n\n\n

Today, we decided to write about tips that will help you fill up your email list<\/strong>, no matter if you are an e-commerce website owner or a blogger. These six tips are pretty quick and genius (if we may say so) and will undoubtedly, give you the results you desperately need.<\/p>\n\n\n\n

Without further ado, let\u2019s get started!

Disclaimer:<\/strong> Themes Kingdom team is not affiliated with any of the mentioned tools in this post nor do we earn a commission if you end up using and\/or purchasing any of the tools and plugins through referral links in this blog post. We merely wanted to name some services that can help you get more newsletter subscribers.<\/em><\/p>\n\n\n\n

Tip #1 \u4e00 Add a pop-up to your website<\/h2>\n\n\n\n

Sounds familiar? Adding a pop-up to your website is one of the oldest \u201csubscribe to a mailing list\u201d tricks.

Although this trick is pretty old, it does not mean it\u2019s the easiest to complete. In fact, adding a pop-up is similar to building a house of cards \u4e00 it could go extremely well, or it could backfire and leave everything in ruins. This is the reason why we would recommend you to be careful when creating a pop-up.<\/p>\n\n\n\n

If you want to add a pop-up that will increase the number of newsletter subscribers, be sure to go through these three steps:

1. Think about the placement<\/strong> of your pop-up and where users would not have a problem seeing it.<\/p>\n\n\n\n

2. Think about the design<\/strong> of the pop-up.<\/p>\n\n\n\n

3. Come up with a pop-up copy<\/strong>.<\/p>\n\n\n\n

Bonus tip:<\/strong> To create a pop-up, you can use plugins like Popup Maker<\/a> or Popup Builder<\/a>. Both of these tools allow you to customize the pop-up, set animation effect, and define a pop-up location. If we had to pick one of these, we would say go with the Popup Maker, as it is a bit more reliable.<\/em><\/p>\n\n\n\n

1. Pop-up placement<\/h3>\n\n\n\n

Before you start thinking about the pop-up placement, write down the goal of your website. By doing this step, you will remind yourself, what the ultimate goal is, and what results you want to see in the next period.

So, what is your site\u2019s ultimate goal?<\/p>\n\n\n\n

On the one hand, if you are an e-commerce website owner, it\u2019s pretty clear that your site\u2019s goal is to raise the sales numbers<\/strong>, get new customers, and keep satisfied the returning ones. On the other hand, if you are a blogger, you probably want to get recognized in the blogging community and get more followers<\/strong>.<\/p>\n\n\n\n

Now that you are goal-oriented, you can start thinking about the pop-up placement.

If you have an online store, we would advise you to include a pop-up on the checkout page. The pop-up should contain some sort of a reward or special offers<\/strong>, like discounts and coupons which will be delivered to users\u2019 inboxes as soon as they subscribe to a mailing list. If you want, you can even place the pop-up on the homepage, so users can see special offers as soon as they get to your website. Just make sure that the pop-up floats around the page rather than making it in-users\u2019-face and annoying.<\/p>\n\n\n\n

Bonus tip: <\/strong>If you are not into adding a pop-up on the checkout page, you can add a subtle, email signup checkbox which users can check or not. It\u2019s up to them.<\/em>

If you are a blogger, you can make the pop-up appear as soon as your blog visitors finish reading a post or, for example, when they scroll 60% of a page<\/strong>. Buffer did the trick with 60%, and it doubled their email signups<\/a>. <\/p>\n\n\n\n

2. Pop-up design<\/h3>\n\n\n\n

When it comes to pop-up design, we have no universal tip.

The pop-up design depends on so many factors \u4e00 what color scheme and typography you used on your website, who your target audience is, what the goal of the pop-up is, etc.

If we had to give you a couple of tips on the pop-design, it would be to use the same color scheme you used on your website<\/strong> and don\u2019t forget to include a logo. Additionally, you can never go wrong with some beautiful, relevant imagery.

If you need some inspiration on the pop-up design, be sure to check out the post on OptiM<\/a>onk on twenty pop-up examples or pop-up designs on Muzli<\/a>.<\/p>\n\n\n\n

3. Pop-up copy<\/h3>\n\n\n\n

A pop-up copy is an essential element of a high-converting pop-up.

Here are some tips on how you can write a compelling pop-up copy:<\/p>\n\n\n\n